A hospital in Italy has been left reeling as two of it’s top doctors broke out in a fight whilst attending to a woman in labour. Sicilian residents must be left wondering who they can trust after gynaecologist Antonio De Vivo and duty obstetrician Vincenzo Benedetto broke out into a fight after arguing over the …
Policlinico Hospital’s Doctors Brawl Over Woman In Labour
Overlooked Linkbait: The Value of Widgets, Quizzes, and Other Interactive Content
The capacity to create high-quality widgets and other interactive pieces of content makes for a valuable linkbait strategy that can increase incoming traffic, create returning users, and further develop a website’s influence online. While creating these types of linkbait takes skill, originality, and creativity, it can be an almost sure-proof method to get more links …
ReputationDefender Struts Down ‘The Street’ with Two Featured Articles
ReputationDefender was recently featured in two articles for TheStreet.com, one of the web’s foremost destinations for personal finance and business news. The first article, Web of Lies? Brands Hire to Secure Reputation, focuses on corporate reputation management and how businesses both small and large are turning to reputation experts to manage their brands online. ReputationDefender …
Warmth and Competence Promotes Brand Loyalty
Does your brand exude warmth? If so, you’re on your way to securing a loyal audience. The researchers at Princeton University conducted a study for The Relational Capital Group where they evaluated the impact of warmth and competence perceptions on loyalty to eight national brands. They concluded that people judge brands the same way they …
3-Stage Goals
How many times have you set a goal…and just missed it?
For a lot of us, “just missing it” is tantamount to failure. For recovering perfectionists like myself, it’s all too easy to see success in terms of black and white, and the goals that get us there as pass/fail tests.
How do we change that?
Expand your …
Social Servicing – A First Step to Social CRM
I’ve been hearing and reading a lot lately about Social CRM, or as some call it, SCRM, but never thought I’d have anything to say about this topic because I didn’t really think when I joined Visible Technologies five years … Continue reading →