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Radian6 Engagement: Looking Beyond Twitter

If you’ve taken a read through our social media monitoring and engagement playbook, you’ll notice that it’s almost exclusively focused on our community interaction on Twitter. Twitter is one of the key online channels customers, prospects, and fans use to connect with us, giving us great reason to maintain a framework for our participation. That …

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Webinar: Social Media in the Higher Ed Classroom, Friday, August 27th, 11am PDT/2pm EDT

When: Friday, August 27th Time: 11am PDT/2pm EDT Click here to register. It’s that time again. The textbooks are being purchased, the classes are being registered for, and the professors are…well, they’re hosting webinars about the use of social media in higher education. That’s right, our Senior Community Manager and resident higher education expert Lauren …

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Social Media Engagement for Regulated Industries

For all that people in the weeds of social media talk about how simple online engagement is — be authentic, intelligent, and responsive and everything will be fine — there are a number of industries that must double up their planning and strategy efforts to accommodate government regulations and guidelines. For verticals like banking, pharmaceuticals, …

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5 Ways Engagement is More Than Talking

To even begin understanding how to engage online, we need to understand what engagement truly is, right? How is engagement defined in the context of the social web? What does it mean? How does it differ for individuals and brands? What does it mean to our brand? These questions are essential to ask when you’re getting …

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August on the Radian6 Blog: Engagement Strategy, Policy, and Guideline Development

How was everyone’s July? It flew by, didn’t it? Ours was packed full of listening and engagement, both in the context of our external community, but also within our own walls. With some great conversations and learnings supporting us, we’re diving into August headfirst and wrapping our brains – and yours – around the details …

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Top 10 Radian6 Blog Posts: A Mid-Year Review

2010 has flown by, hasn’t it? It seems like just last month we were recovering from the freneticism of the holidays, and just last week we were powering through Spring Break. As quickly as this year has passed, it doesn’t suit to keep flying without paying homage to the first half of the year; now’s …

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Webinar: Radian6 Presents Charlene Li, Friday, July 30, 9am PDT/12pm EDT

We’re thrilled to announce that Charlene Li, founder of the research-based advisory firm Altimeter Group and co-author of the renowned Groundswell, will be joining us for a webinar at the end of this month to discuss her latest book, Open Leadership: How Social Technology Can Transform the Way You Lead. When: Friday, July 30th Time: …

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Social Customer Service, With Some Radian6 Flare

This introductory post was written by Nigel Orfei, Director, Customer Services for Radian6. Nigel will be contributing to this blog on a regular basis to share general best practices about managing customer service in the online social space, and he’ll be answering some of the common questions we receive from our clients about our platform, …

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